Summer Essentials From Puraveda Organics
It’s almost summer in the Northern Hemisphere! But are your skin and hair prepared to withstand the potential damage of heat, UV bombardment and the dehydration that comes with increased…
What Are ‘Active Ingredients’ in Skin Care (Part 1)
An active ingredient is defined as an essential element that makes a topical Skin or Hair Care formula truly effective or 'functional’. Some of the popular actives that you are…
The Importance of Personalized Skin Care Products
Personalized skin care is the future of the beauty industry. Just as custom-made clothes always fit better than off-the-rack ones, the same applies to the science of tailoring your Skin…
Waterproof vs Water Resistant Sunscreen
Whether the sun is shining, or the weather is overcast, or even if you naturally produce a high level of melanin, the UV rays produced by the sun can be…
Dos and Don’ts of Exfoliation
Scrubs? Sponge? Chemical/ Acidic exfoliants? Exfoliation is an important part of your skin care regimen. While our skin naturally sheds dead cells during every skin cycle, a dedicated exfoliation routine…